During this Covid-19 crisis a lot of businesses have had to pivot the way they normally operate, myself included. Unfortunately, just in my neighborhood of Temescal Oakland, I’ve seen some of my favorite businesses shutter. However that doesn’t mean we should batten down the hatches, stick our heads in sand, and wait for this all to be over before we start doing something to help our fellow neighbors. I spent the first few weeks of the pandemic focusing just on myself and my business, before finally realizing I should be doing something to lend a helping hand doing what I know best.
Roses’ Taproom is my favorite beer bar in Temescal, and they have had to pivot from being a normal bar to a canning and distributing operation for their amazing beer. I was excited when they got back to me saying they had the perfect project for me. They were releasing a new beer, and wanted a photo of their bar for the label. I’ve done architectural photography before, but I haven’t crafted my portfolios around it. I took this opportunity to sharpen my craft in a different way, and welcome any and all challenges.
Roses’ has a beautiful bar, completely custom-designed by one of the owners who used to be a professional woodworker. It also floods with amazing light in the afternoon right around when happy hour is usually taking place. With this winning combination, I stitched 14 photos together, corrected the lens distortion, and made this beauty.
“Wish You Were Here” Hazy IPA comes out May 8th and I highly suggest you go and try their amazing beer.